Social media is gaining popularity at a very rapid pace. Social media is being used all around the world by people of every age. It is an amazing platform where many celebrities and brands are promoting them because they know it is one of the fastest and cheapest media of promotion. Talking about artists, Instagram is one of the best platforms because it is a visual platform where people see and post photos so for an artist it is the perfect platform. Social media allows its users to create their photo gallery as they desire. So if artists want to post their work on Instagram they sure can. Instagram is a lot different from other social media platforms because of its visual nature. Artists can upload their work on social media and people that are fond of such work can follow that particular account. Having a lot of Instagram followers can be extremely beneficial for the artists because then more people will view their work and some might buy their work. Other than that the daily users of Instagram are increasing rapidly and it is becoming one of the most used social media apps. With that much traffic on the app, the artist can make an account where they can show their work to people which will eventually follow that page.